Enalitica solves the problem of inaccurate ad attribution, which can lead to wasted ad spend and poor marketing decisions. By capturing conversions server-side and matching each sale to the exact campaign, ad group, and keyword, Enalitica provides businesses with accurate and reliable attribution data.
Enalitica is a tool that provides order-based ad attribution for e-commerce and service businesses. It captures conversions server-side, matching each sale to the exact campaign, ad group, and keyword. The tool offers features such as true ROAS dashboard, orders and enrichment, lead quality by channel, and historical analytics for up to 5 years. Enalitica also provides AI-written monthly board reports, which include executive summaries, channel-by-channel breakdowns, and actionable recommendations. The tool integrates with various platforms, including WooCommerce, Shopify, Google Analytics, and Google Ads.
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