HeroBot is an AI SaaS that provides autonomous expertise to websites. It works by first connecting to the user's knowledge base, which can include website links, documents, FAQs, or guides. The system then processes this material to provide accurate answers. The user can refine the behavior of the AI by choosing visual branding, communication tone, and profile settings. The AI can be easily integrated into a website by pasting a line of code. HeroBot learns continuously from every conversation, refining its understanding to improve customer care.