The Rewards Are Real
When you launch on Wonderlaunch, you're competing on four leaderboards at once — Daily, Weekly, Monthly, and Yearly. Get into the top 3 on any of them and you earn a badge that stays on your product page permanently.
This is your launch day spotlight. If you crack the top 3, your product sits at the top of the homepage where everyone can see it. Most of your first users will come from here.
Not everyone checks Wonderlaunch every day. The weekly board keeps you visible for seven days straight — long enough to reach people who missed your launch entirely.
A product sitting in the monthly top 3 signals to every new visitor that people have been consistently voting for it. That kind of social proof is hard to fake.
If you make it here, your product gets discovered every single day for an entire year. Not a traffic spike — a traffic stream.
Two Ways to Launch — Pick Yours
Both plans get your product live on Wonderlaunch and in front of a real audience. Here's what each one gives you.
- ✓Basic pre-launch countdown page
- ✓Full day visibility on the leaderboard
- ✓Listed in the Wonderlaunch directory
- ✓Auto-assigned available launch date
- ✓Choose your exact relaunch date
- ✓Return to the front page leaderboard
- ✓Launch day email blast to your existing subscribers
- ✓All previous comments and reviews stay intact
- ✓Perfect for major product updates like a v2.0
Your Pre-Launch Page is Your Head Start
Most founders submit their product and wait quietly until launch day. That's a mistake. The moment you submit, you have a live pre-launch page with a countdown timer ticking toward your launch. Use it.
Every day between submission and launch is a day you could be building an audience. Share your pre-launch page the moment it's live. Drop it in communities where your people hang out. Post it on your socials. Let the countdown do the psychological work — there's something about a live timer that makes things feel real to people. It creates urgency without you having to say a word.
The "Launching Soon on Wonderlaunch" badge works the same way. Add it to your website. Visitors see it, they get curious, they click. By launch day you've already got people who knew this was coming.
⚡ Priority
Your pre-launch page goes one step further — it lets visitors drop their email and ask to be notified. Wonderlaunch handles the rest automatically. When your countdown hits zero and you go live, everyone who opted in gets a notification email instantly. No manual work on your end. Just a warm audience showing up on day one.
Go Public Before You Launch
Don't go silent between submission and launch day. Spend the weeks before posting build-in-public content — share your progress, the problem you're solving, what broke and how you fixed it. Post on Twitter/X, LinkedIn, and Reddit. Show up where your users are.
By launch day, people aren't discovering you for the first time — they're cheering for someone they've been following. That's a completely different dynamic from a cold launch.
Make Your Demo Video
A demo video is the single highest-leverage piece of content you can create before launch. It explains your product clearly, builds trust with strangers, and gives you shareable content for every channel.
Keep it under three minutes. A clean screen recording with your voice is enough — no production budget required. Cover exactly this:
- →What your product is in one sentence
- →The problem it solves
- →A live walkthrough of the core feature
- →Who it's built for
- →How to get started
Upload it to YouTube before launch day and share it on your pre-launch socials and communities. Once you go live, your demo video will appear on your Wonderlaunch product page automatically — giving every visitor who lands on your listing a reason to stay, understand, and vote.
Timing Your Launch Right
Timing matters. A well-timed launch with the right preparation beats a rushed launch on the wrong day every time.
- →Tuesday to Thursday works best — community activity peaks mid-week
- →Avoid weekends and holidays when engagement drops
- →Check that no major industry events might pull attention away from your launch
- →Don't launch when you're traveling or unavailable — launch day requires your full presence
Set Up Your Product Page the Right Way
Your product page is the first thing voters see when they land on your listing. It is also permanent SEO real estate — the keywords in your description determine whether strangers find you on Google months after your launch. Take every field seriously.
Launch Day — Turn It Into an Event
This is an active day. Not submit and wait. The founders who win treat it like an event — because it is one.
Go Live 30 Minutes Before Your Countdown Hits Zero
Go live on YouTube, X, or any streaming platform 30 minutes before your launch. Walk your audience through your product, tell your founder story, answer questions live, and build genuine anticipation. When the countdown ends — open the launch page live on stream and tell your audience exactly what to do. Go to Wonderlaunch. Vote. Leave a comment. Right now.
This works because it creates a hard timestamp. It is not "check out my product when you get a chance." It is "be there at 2pm." People show up for events. They ignore links.
Your 30-minute structure
Be Present and Active All Day
- →Respond to every comment on your listing
- →Thank every voter by name if you can
- →Share updates throughout the day on social media
- →Vote and comment on other products launching the same day — reciprocity here is real
Share Your Story
People connect with founders, not just products. Why did you build this? What did you struggle with? What was the breakthrough? Authenticity makes people want to support you.
Cross-Promote Everywhere
- →Twitter/X with relevant hashtags
- →LinkedIn — especially for B2B products
- →Reddit — find relevant subreddits and follow their rules
- →IndieHackers
- →Your own email list
- →Discord, Slack, and Telegram communities you are part of
The Launch Landed — Now What?
Ask for Reviews
- →Reach out to people who signed up or tried your product and ask them to leave a review on your Wonderlaunch page
- →Reviews show up as star ratings next to your listing in the rankings — every new visitor sees social proof before they even click
- →Pull these reviews onto your own website — real words from real users convert better than anything you write about yourself
- →Ask in the first week — that's when people still remember the excitement and are most likely to respond
⚡ Download Your Email List — Priority
- →Your pre-launch email list is waiting for you in your dashboard
- →These are people who found your product before it launched and said yes, tell me when it's ready
- →Follow up personally — ask what they think, ask what's missing
- →They will tell you things your paying users never will
Keep Pushing — The Leaderboard Is Still Running
- →Keep sharing updates, engaging with comments, and encouraging happy users to vote
- →The leaderboards roll continuously — a strong week after launch still moves your weekly and monthly ranking
- →Founders who stay active after launch day are the ones who end up on the monthly and yearly boards
If Launch Day Was Slow
- →Don't panic and don't disappear
- →Go back to every community you're in
- →Send personal messages to people in your network — individual outreach converts where broadcast posts don't
- →Post an honest update about what you built and why it matters
- →A slow day one is not a failed launch — the leaderboards keep running all week, and tomorrow still counts
Look at Your Data
- →Check where your traffic actually came from using your own analytics tool
- →Note which post drove clicks and which got ignored
- →Use these insights for your next push, relaunch, or product launch entirely
Relaunch — Your Second Shot at the Spotlight
Wonderlaunch gives you the option to relaunch for $9 — and if you've shipped something significant, it's worth every penny.
- →Choose your exact relaunch date
- →Your product returns to the front page leaderboard
- →Wonderlaunch sends a launch day email blast to your existing subscribers
- →All your previous comments and reviews stay exactly where they are
- →Perfect for major updates — a v2.0, a new pricing model, a new use case that changes who the product is for
Don't use it as a panic move after a slow first launch. Use it as a deliberate second campaign when you have something genuinely new to show. Treat it like a full launch — new demo video, new live stream, new posts, new energy. The community responds to founders who bring something real — not founders who just want another shot at the same thing.
Relaunch for $9 →